Lanson

The Royal Court of England’s official supplier gets a new identity and a packaging makeover by Mazarine Pascalie Design.

The Lanson Cross has been a beacon for the House since 1798 and a symbol of openness, benevolence and hospitality.

With these pillars in mind, we redesigned the visual identity and packaging of all the brand’s champagne bottles. The logo, the cap, the label and the cases have been redesigned to reflect Lanson’s rich heritage.

A brand is founded on objects and symbols that endure.

A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.

Moët & Chandon x Ambush 

Design of the Moët & Chandon bottle and graphic design of the labels by Mazarine Pascalie Design in collaboration with the Maison Ambush.

For the first time in 152 years, this unprecedented collaboration gives Moët Impérial’s emblematic bottle a new look.

Moët & Chandon selected Yoon Ahn, House of Ambush artistic director, to give its famed vintage bottle a new look. The bottle design showcases the House's expertise, craftsmanship and boldness while the eco-responsible production process is a nod to one of today’s most pressing issues.

Loro Piana - A Tribute to Cini Boeri - Milan 

For Milan Design Week, Loro Piana Interiors presents the installation "A Tribute to Cini Boeri" produced by La Mode en Images. 

With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.

Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.